Booked Inspections

For waterproofing and foundation repair companies in MD, DC, Northern VA and PA. For basement waterproofing and foundation repair companies in Maryland, DC, Northern Virginia and Pennsylvania

A new page that puts your free inspection one tap away. Live in 14 days, or I refund the setup fee.

I rebuild the page your customers land on and set up fast replies for every lead. You keep your site, your number, your ad person and your accounts.

Get a free look at my site

Free. In 2 business days you get your three biggest gaps and a picture of your new first screen.

Or call Ken: (443) 305-9753

See your first screen before you pay

  • See your first screen before you pay
  • Written report every Monday
  • I never ask for a password
  • Run by Ken Reiners, Navy veteran, in Baltimore

It rains at 7pm. A homeowner calls. You're still on a job.

She has water in the basement every time it rains, and tonight she finally picks up the phone. She gets your voicemail, so she calls the next company on the list. Your page can lose her the same way if she can't see how to book.

More ads send more people to the same page.

Your ad person gets the clicks and calls. My work starts after that, with your first screen and how fast someone answers.

You don't need to spend more on ads. The goal is more booked inspections from the clicks and calls you already pay for.

Four steps, and you see the work before you pay.

  1. You ask for a free look.

    Within 2 business days I send a mockup (a picture of your new first screen in your own brand) and your three biggest gaps, worst first. It's free.

  2. If you like it, we start.

    You add me as a user on your accounts. I never ask for a password. You answer a few questions.

  3. Your new page goes live.

    The first screen says what you fix, where you work and how to book. Two rounds of changes are included.

  4. Fast replies and Monday reports start.

    Missed calls get a text back within a minute, if your phone system allows it. I check that before we start.

    Form leads get a quick reply, then up to four follow-up messages that answer common questions and ask again.

    Calls from the new page ring your phone through a tracking number, so every lead is counted. I apply for texting approval the day we start.

    Your only weekly job is to send me two numbers: ad spend and which inspections sold. Skip a week and those two lines are blank.

Here is what changes on the first screen.

This page is built the way I'd build yours.

Example Marlow & Finch Waterproofing is a made-up company.

Example ad "Free basement inspection in Baltimore County"

Example Before

Home   About   Services   Contact

Call us: 410-555-0142

Welcome to Marlow & Finch Waterproofing

Family owned. Quality you can trust.

Learn more
Example After

Basement waterproofing in Baltimore County

Water in the basement every time it rains? We find where it gets in. Free.

A free inspection takes about an hour. You get a written price before we leave.

4.8 stars from 212 Google reviews

Book my free inspection

Call (410) 555-0142. Miss us? We text you back within a minute.

The new screen says what the ad said, shows the reviews next to the button, and lets her call or book without scrolling.

Every Monday you see five numbers, in writing.

Two minutes on a Monday tells you whether the page is earning its keep.

Monday reportExample These numbers are made up.
Leads23
Booked inspections11
Cost per booked inspection$164
Minutes to first reply3
Close rate4 of 11 sold

$2,500 to $5,000 for setup, then $1,500 to $2,000 a month.

What is one waterproofing job worth to you? Hold that number next to these.

Setup

$2,500 for one service page and one location, up to $5,000 for three.

Monthly

$1,500 for one location and one phone number, $2,000 for more.

90-day minimum. After that it's month to month with 30 days' notice. If you cancel, you keep the page. I hand it over the same week. Fast replies and the Monday report stop.

You'd be one of my first two waterproofing clients. So you pay $1,500 for setup and $1,000 a month for the first 90 days. In return I ask for a case study with your name on it and a short video.

Your page is live in 14 days, or I refund the setup fee.

The clock starts the day I have access and your answers, and pauses while I wait on you. The guarantee covers the page, not the texting approval.

You deal with one person. When you call, you get me.

I spent 15 years in security operations, so I'm careful with access to your accounts. I've also run two small businesses of my own, and both times the hard part was getting the phone to ring. Now I build the page and the follow-up I wish I'd had.

Questions owners ask first

What's the catch with the free look?

I build it before you pay. If you don't like it, keep it and we're done.

Do I have to fire my ad person or change my website?

No. You keep your site, your number, your ad person and your accounts.

What does the monthly pay for?

The fast replies keep running. I run one new test on the page each week and keep what books more inspections. You get the Monday report.

Will you promise me more jobs?

No. I promise the work and the date, not how many jobs you sell.

Who texts my customers?

The texts go out under your company name. You approve every message before it sends. Customers can reply STOP at any time.

Is this a fit for every company?

No. It fits when you already get calls and clicks from Google or ads. Some companies get most of their leads from the call button on Google's Local Services Ads. For them the page matters less and the missed-call text back matters more. I'll tell you which one you are in the free look.

Ask for a free look. Here is what happens next.

Two spots at the first-client price: $1,500 for setup and $1,000 a month for the first 90 days.

I only use your details to reply about your site. Privacy

PS: I rebuild your page and set up fast replies. It's live in 14 days or I refund the setup fee. Start with the free look. It takes 2 business days and it's yours to keep.